VERIZON - SOCIAL IMPRINT

ROLE:   Director of Content for Emerging Platforms

AGENCY:   mcgarrybowen

SUMMARY:   Verizon came to mcgarrybowen with a challenge to create something engaging for the backstage experience and livestream media they had purchased for the return of Fashion Rocks 2015. We delivered by creating the first ever piece of dynamic fabric design to be created by social conversation and printed in real-time during a show.